SOCELLE directs short-form video and creator content for fashion, beauty and wellness brands, ready for paid social, organic posts and product pages. We develop concepts built for the scroll, cast and brief the creators, and oversee the edit in the formats you need. Usage and costs are agreed in writing before filming, beginning with your product and the platforms that matter to you.
Updated
Content that belongs in the feed.
Concepts and hooks
Angles built for the scroll: hooks, formats and scripts matched to each platform.
Creator casting and briefing
Creators cast through our talent bookings and representation, then briefed on your brand and your usage terms.
Filming
Shot to spec by the crews we commission, against a clear brief so everyone knows what is being created.
Editing in the formats you need
Vertical, square and widescreen versions, as the plan requires.
Usage and rights, agreed first
Where the content runs, for how long and what it costs, in writing before filming.
Tracked by job
Each asset is measured against its purpose: hook rate, hold, click-through and conversion further down the line.
From brief to platform-ready.
Share the product and platforms
Your product, the platforms that matter and any brand guidelines you have.
We propose formats and creators
A shortlist of formats and a creator line-up to react to.
We agree usage and costs
Creative, production, creator fees and usage are quoted separately, in writing.
We shoot, edit and review
You receive platform-ready assets and a review of what is performing. Then run it again, or monthly.
Related services.
Frequently asked.
What does short-form video cost?
It is scoped per brief. One-off batches are quoted by deliverable, and ongoing production lines are set as a monthly scope. The quote always separates creative, production, creator fees and usage.
Who are the creators?
They are cast through SOCELLE’s talent bookings and representation for fashion, beauty and wellness, and matched to your brand, your audience and your usage needs.
Who owns the finished content?
You do, within the usage terms agreed up front. Platforms, duration and any paid amplification are set in writing before filming.
Can this run monthly?
Yes. Ongoing production is scoped as a monthly programme with a standing brief and a regular look at what is working.
How does this connect to the rest of SOCELLE?
Video feeds your ads, your product pages and your social. It pairs naturally with creator campaigns and paid media, and the same team can direct all three.
Need fresh creative for the feed?
Send the product and the platforms you care about. We will suggest formats and a creator shortlist. We reply within two business days.
Prefer email? hello@socelle.com