The studio

Specialist disciplines.
A shared direction.

We bring beauty and wellness brands to life. Our teams connect strategy, product development, packaging, sourcing, ecommerce and marketing—from your first idea to your next stage of growth.

A team built around the brief.

Our teams work across strategy, design, production, digital and marketing. We bring the right disciplines into your project from the start, with a clear lead, agreed responsibilities and a shared view of what needs to happen.

Bruce Tyndall founded SOCELLE with experience across brand, commercial growth and digital delivery. His prior employment experience is attributed separately from agency work; we discuss confidential client work with permission.

01 / Define

The right starting point.

We review the business, audience and opportunity. Then we agree the services, deliverables, dependencies, budget and measures that belong in the engagement.

02 / Create

Connected delivery.

Strategy, creative and implementation teams work through clear milestones. You have a named lead, review points and a record of key decisions.

03 / Develop

Beyond launch.

A focused project can finish with a complete handover, or continue through a defined marketing, content or improvement partnership.

Can we engage one service?

Yes. Choose an individual discipline, a complete launch or an ongoing engagement. The proposal sets out who is involved and where responsibilities begin and end.

How are fees and outside costs handled?

We scope fees against the work, resources and timeline. Media spend, manufacturing, photography production, software and other outside costs are identified separately where relevant.

How do you measure success?

We agree project acceptance criteria and the business measures we can track before work starts. Commercial outcomes also depend on market demand, budget, operations and the quality of the offer.

Will we own and be able to operate the work?

Ownership, licensing, account access and handover are set out in the engagement agreement. We document the decisions and systems your team will need to keep working.

Start a conversation

Discuss your next chapter.
Start with a brief.

Tell us what you want to build, launch or improve. Our team will review your priorities and arrange an initial conversation to define the recommended scope, delivery team, timing and fee.

Prefer a direct introduction? Email Bruce at the address above.

This prepares a draft in your browser. You review and send it from your email app. No information is stored by this form. Privacy

Open email to send